PRODUCT DESIGN, USER EXPERIENCE
Kickstarter,
System Integrity
While my time at Kickstarter was cut short by COVID-19, I was able to make a big impact in a short time. I created multiple design experiments aimed at restoring user trust and increasing creator accountability.
READ THE CASE STUDY
→
ROLE
TEAM
DELIVERABLES
The challenge
Kickstarter is different from traditional e-commerce sites because its existence hinges on the health of the relationship between backers and creators. Trust is necessary for the ecosystem to work.
Our team wanted to understand the following:
How do we ensure that backers understand that backing a project is a promise and not a guarantee?
How do we ensure that creators follow through on that promise? How do we hold them accountable and get the best result for the backer?
READ THE CASE STUDY
→